A shared passion for ethical fashion led to the reconnection of two friends, Sylvia Schroer – who founded the company, and Karin Barter. Sylvia had worked for a much loved ethical fashion boutique in York (Maude & Tommy) where she had learned about ethical fashion – and also what customers liked to wear. When the boutique closed due to the business owner’s retirement, Sylvia decided to branch out and invited Karin, who had recently retired from teaching, to join her to take Conscious Apparel forwards.
The two friends initially met many years ago when travelling on a bus to India and enjoyed more travelling adventures together – in the days before this became a popular thing to do in a gap year. We were lucky and travelled through Iran and Pakistan – as well as seeing beautiful Syria. We lost touch over the years as our lives went in different directions but through re-connecting recently we found we shared so many interests and values in common.
We are both totally passionate about environmental issues, and about business practices that are ethical and kind. We decided to work together to develop the company further. We also noticed that there was very little available in terms of ethical fashion for larger ladies. So we launched Curvaceous Apparel. When friends told us ethical clothing seemed too expensive we launched our preloved marketplace – offering women a chance to buy and sell quality clothing that is too good not to be worn.
Conscious Apparel is value driven company (rather than being product driven), based on the principle of kindness to both garment workers and the environment.
To read more about ethical fashion and how you can help please read this blog
Join with us! Please spread the word about ethical clothing & be part of the ethical fashion revolution!
Help us change the world – if only scarf by scarf!